Alantra advises NewPort Capital and TDA management on the sale of TDA Group to The Relevance Group

May 2025

Sell-side advisory

Amsterdam/London – Alantra is pleased to announce that it has advised NewPort Capital, a leading Dutch private equity firm, and TDA management on the sale of TDA Group to The Relevance Group.

Since investing in 2019, NewPort Capital, together with TDA management, have transformed TDA Group organically and through M&A into a full-service data solutions provider, delivering software, analytics, and consulting services to enterprise clients across the Netherlands, Belgium, and Germany.

TDA Group is an innovative data technology company that enables organisations to operate in a truly data-driven way. Its vision – that value comes from using data intelligently across the entire customer journey – aligns strongly with The Relevance Group’s mission to enhance customer communication through data at every touchpoint.

Lodewijk Sodderland, Managing Director at Alantra, commented: “We are pleased to have supported NewPort Capital and TDA management on the successful sale of TDA Group. NewPort and TDA management have executed a well-defined buy-and-build strategy to create a leading full-service data solutions provider. We are pleased to have worked alongside them and look forward to seeing TDA continue its growth journey with The Relevance Group.”

This transaction highlights Alantra’s strong track record in advising leading investors and entrepreneurs in the technology sector, with recent transactions including the sale of Magnus Black to Hardis Group, the investment in Twenty7Tec by BGF, as well as the investment in Norland Capital by dancerace.