Alantra advises Inbank in connection with the agreement to establish a 50/50 embedded finance joint venture with Eurobank in Greece

Jul 2026

M&A - Joint Venture/Merger

Value Undisclosed

London – Alantra has acted as financial advisor to Inbank on the signing of an agreement with Eurobank to establish a new 50/50 joint venture in Greece.

The new company aims to build a leading embedded finance platform in Greece through Buy Now Pay Later (BNPL), sales finance and consumer lending products. The transaction brings together Eurobank’s local market presence, customer reach and funding capabilities with Inbank’s technology platform and experience in embedded finance across multiple European markets.

Alantra supported Inbank from the inception of the project through signing, advising on the design and execution of the joint venture. The parties have initiated the licensing process with the Bank of Greece to establish a Credit Company. Commercial launch is expected in Q1 2027, subject to receipt of the necessary regulatory approvals.

Inbank is an EU-licensed financial technology company connecting merchants, consumers, and financial institutions through its embedded finance platform, with more than 6,200 merchant partners, more than 847,000 active contracts, and operations across 7 European markets. Inbank bonds are listed on the Nasdaq Tallinn Stock Exchange.

Eurobank is one of Greece’s leading banks, serving individuals and businesses across Greece, Cyprus, Luxembourg, Bulgaria, and the United Kingdom, with €108bn in total assets, 556 branches, and 12,405 employees. Eurobank is listed on Euronext Athens.

Priit Põldoja, CEO of Inbank, said: “Building embedded financing solutions around merchant ecosystems has been central to Inbank’s strategy since day one. Greece is an attractive market and Eurobank is the right partner — with the local credibility, strategic ambition and customer trust. Combined with Inbank’s technology platform, we can build something significant.”

Fokion Karavias, CEO of Eurobank, said: “Embedded finance is reshaping how consumers access credit — closer to where purchasing decisions are made, faster, and fully digital. Our partnership with Inbank brings together Eurobank’s deep roots in the Greek market with a proven embedded finance platform and operating model. Together, we are well positioned to lead this segment in Greece.”

Mary Alexopoulou, Director at Alantra, said: “This transaction is a testament to the strength of Alantra’s pan-European FIG platform. By combining deep local relationships with expertise drawn from across Europe, we are able to bring innovative transaction solutions and international best practices to our clients, delivering landmark outcomes.”

Roberto Marantidis, Senior Advisor at Alantra, said: “As EU-licensed banks facing a similar regulatory framework and driven by a strong commercial rationale, we have worked with Inbank and Eurobank to structure a transaction that met the objectives of both sides, delivering an accelerated rollout of technological innovations in embedded finance to Eurobank’s home market, while allowing Inbank to make a significant step in its European expansion. We are proud to have supported this transaction from its early stages to its realisation.”