Alantra advises Thuuz Sports on its sale to Stats Perform

Nov 2020

Sell-side advisory

Alantra acted as financial advisor to Thuuz on the sale to Stats Perform. Thuuz uses sophisticated data science to measure the subjective excitement of every moment, play, and player in a sporting event. This in-depth understanding of game excitement at such a granular level enables real-time, AI-based automated video highlights, dynamic headlines, and customized excitement alerts. The patented technology in the SmartReels and SmartRatings products will be incorporated into Stats Perform’s robust product portfolio to generate new opportunities for media, technology and betting customers.