Alantra advises Roca on the disposal of its Tile Division to Lamosa S.A.B.

Aug 2021

Sell-side advisory

Madrid – Alantra, the global investment banking and asset management specialist, has advised the global ceramic sanitaryware and fittings producer, Roca Group (“Roca” or the “Group”), on the disposal of its ceramic tile division to Grupo Lamosa, a ceramic tile international group listed on the Mexican stock exchange.

Founded in 1917 in Barcelona, Roca Group is a wholly family-owned company dedicated to the creation of bathroom spaces. The Group is the largest worldwide producer of ceramic sanitaryware and fittings with a presence in 170 countries, over 80 production facilities globally, more than 24,000 employees and €1.8 billion in revenues.

Roca’s ceramic tile division is a global producer and retailer of mid-to-high-end tiles for floorings and walls, with manufacturing facilities located in Spain and Brazil, and with a strong distribution presence in the US market through its own network of showrooms and warehouses.

Grupo Lamosa has more than 130 years of experience in manufacturing and marketing ceramic tiles and adhesives, more than $1 billion in revenues and a significant presence in the US.

This transaction will enable Grupo Lamosa to increase its consolidated revenue by 20% and its installed production capacity in the wall and floor tile business by 16%, reaching 225 million square meters per year and positioning Grupo Lamosa as one of the largest ceramic tile manufacturers worldwide. Additionally, this transaction will strengthen Grupo Lamosa’s presence in North and South America and will allow expanding operations into Europe.

This is the fourth transaction in which Alantra has advised Roca in the last seven months, preceded by the acquisitions of Royo in Spain and Sanit in Germany. The disposal of its ceramic tile division is part of Roca’s strategy to strengthen its position in the bathroom space segment and is in line with the corporate operations carried out this year.

“We are thrilled to have supported Roca Group in the divestment of their ceramic tile division, which has been acquired by a leading industrial company of great prestige in this sector and will allow Roca to focus on becoming an integrated provider of products for the bathroom.” Commented Carlos Rodríguez Viña, Managing Partner at Alantra. He continued: “This transaction adds on to Alantra’s strong international credentials in the M&A Industrial sector and further strengthens Alantra’s relationship and commitment to our client Roca.”