The Global Mid-Market Specialist
Madrid- Alantra has advised Lolea, a Spanish premium sangria company, on the signing and execution agreement to sell 100% of its shares to Zamora Company.
Headquartered in Zaragoza (Spain) and Miami (USA), Lolea was founded in 2013 by four entrepreneurs with the idea of launching the first premium international sangria brand, a unique product and brand identity in a fast growing market segment. The Company is currently in more than 50 countries with special relevance in the USA, main region to focus growth in the future.
Zamora Company is a family business with a Spanish origin that has become one of the worldwide leading companies in the wine & spirits sector, with a portfolio of more than 15 brands operating in more than 80 countries. Zamora Company is owner or distributes, among others, the following brands: Martin Miller’s Gin, Ron Matusalem, Thunder Bitch, Licor 43, Ramón Bilbao or Tequila José Cuervo.
Alantra provided M&A advisory services in a competitive auction process with domestic and international candidates, helping in the negotiation of the integration and management contracts with the selling shareholders. The transaction was jointly executed by members from the Madrid and Paris offices and illustrates Alantra’s ability to combine the firm’s geographical reach and in-depth sector expertise to provide value add services to our clients.
The LOLEA transaction adds to the recent track record of ALANTRA’s Beverage group who recently advised Quintessential Brands on the equity raise with Stock Spirits for the Dublin Liberties Whiskey Company as well as the sale of BULLDOG Gin to Campari.
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